Cookie Policy

This Cookie Policy (“Policy”) governs the use of cookies and similar tracking technologies on our online gaming platform. We are committed to transparency regarding how we collect, store, and utilise information about your visits to our website and use of our services. This Policy explains what cookies are, why we use them, what types we employ, and how you can manage your cookie preferences in accordance with United Kingdom data protection regulations and the Privacy and Electronic Communications Regulations 2003 (as amended).

Understanding Cookies and Similar Technologies

Cookies are small text files stored on your device when you visit our website. They serve various purposes, from enhancing user experience to facilitating secure gaming sessions and understanding player behaviour. Beyond traditional cookies, we also utilise similar tracking technologies including web beacons, pixels, local storage objects, and session identifiers. These technologies enable us to remember your preferences, maintain your gaming account security, and analyse site performance. When you access our platform, your browser automatically sends these stored files back to our servers, allowing us to personalise your experience and provide seamless navigation across our gaming offerings.

Types of Cookies We Utilise

Our platform employs multiple categories of cookies, each serving distinct functions essential to platform operation and service improvement:

  1. Essential cookies necessary for website functionality, login authentication, and session management
  2. Performance cookies that collect anonymous data regarding site usage patterns and technical performance metrics
  3. Functionality cookies that remember your preferences, language selections, and account customisations
  4. Marketing and advertising cookies that track your interactions with promotional content and gaming preferences
  5. Analytics cookies that help us understand player behaviour and optimise our gaming portfolio
  6. Third-party cookies from payment processors, game providers, and analytics partners
  7. Affiliate tracking cookies that monitor referral sources and marketing campaign effectiveness
  8. Compliance and fraud prevention cookies that assist in regulatory reporting and detecting suspicious activities
  9. Social media integration cookies that facilitate sharing functionality and cross-platform engagement
  10. Personalisation cookies that customise gaming recommendations and promotional offers
  11. Consent management cookies that record your cookie preferences and policy acceptance

Purposes of Cookie Implementation

We implement cookies for comprehensive purposes aligned with UK gaming regulations and player protection standards. Essential cookies enable secure account access, prevent unauthorised transactions, and maintain the integrity of gaming sessions. Performance cookies help us identify technical issues, optimise page loading speeds, and ensure our platform functions smoothly across all devices. Functionality cookies enhance your gaming experience by remembering your preferred settings, deposit methods, and game selections. Marketing cookies allow us to deliver personalised gaming recommendations and promotional offers aligned with your demonstrated interests. Analytics cookies provide invaluable insights into player engagement, popular games, and user journey patterns, enabling continuous platform improvement. Compliance cookies assist us in fulfilling our obligations under the Gambling Commission regulations and maintaining detailed records required for licensing and audit purposes.

First-Party and Third-Party Cookies

First-party cookies are set directly by our domain and include essential authentication cookies, preference management tools, and our own analytics implementations. Third-party cookies originate from external providers including payment gateways like Stripe and PayPal, game development studios, analytics platforms such as Google Analytics, advertising networks, and fraud prevention services. These third-party providers operate under their own privacy policies and cookie policies, which we encourage you to review. We have carefully selected our third-party partners to ensure they comply with UK data protection standards and GDPR requirements. When you consent to our cookie policy, you implicitly consent to these third-party cookies necessary for delivering our gaming services. However, you retain the right to decline non-essential third-party cookies through your cookie preference centre.

Cookie Retention and Storage Duration

Cookie retention periods vary depending on their function and necessity. Essential authentication cookies typically expire when you close your browser or after a defined session timeout period for security purposes. Preference and functionality cookies may persist for extended periods, sometimes up to one year, allowing us to maintain your customisation settings across multiple visits. Analytics and performance cookies generally expire within ninety days of your last visit, ensuring we analyse current rather than historical data. Marketing and affiliate cookies may remain active for longer periods, typically six months to two years, enabling us to track campaign effectiveness and player attribution across extended timeframes. Consent management cookies record your preferences and typically expire annually, at which point we will request fresh consent confirmation. You can clear cookies from your device at any time through your browser settings, though this may temporarily disable certain platform functionalities until new cookies are established.

Cookie Management and User Control

We provide comprehensive tools enabling you to control cookie deployment on our platform. Upon initial visit, a cookie consent banner appears allowing you to accept all cookies, reject non-essential categories, or access detailed preference settings. Our cookie preference centre enables granular control, permitting you to toggle individual cookie categories on or off according to your comfort level. You can modify your choices at any time by accessing the cookie settings within your account dashboard or through the policy link in our website footer. Rejecting non-essential cookies will not prevent you from accessing core gaming features, though certain personalisation and marketing functionalities may be limited. We recommend maintaining essential and functionality cookies enabled to ensure optimal platform performance and account security. Your cookie preferences are stored in a preference cookie, which we honour for twelve months before requesting fresh confirmation of your choices.

Browser-Level Cookie Management Instructions

Beyond our platform’s preference tools, you can manage cookies directly through your web browser settings:

  1. Google Chrome: Navigate to Settings > Privacy and security > Cookies and other site data, then manage exceptions or clear browsing data
  2. Mozilla Firefox: Access Preferences > Privacy and Security > Cookies and Site Data to review stored cookies or configure blocking preferences
  3. Apple Safari: Select Safari menu > Settings > Privacy, then manage website data and cookie blocking options
  4. Microsoft Edge: Go to Settings > Privacy and security > Clear browsing data to remove cookies or manage site permissions
  5. Opera Browser: Open Settings > Advanced > Privacy and security > Cookies to configure cookie handling preferences
  6. Internet Explorer: Select Tools menu > Internet Options > General tab > Browsing history section to manage cookies
  7. Most browsers allow you to block all cookies, accept only first-party cookies, or restrict cookies to essential categories only
  8. Enable “Do Not Track” signals in your browser preferences, though we note that not all services honour these signals
  9. Use browser extensions specifically designed for cookie management and privacy protection if you prefer automated control

Impact of Cookie Rejection on Platform Access

Whilst you possess the right to refuse cookies, certain platform functionalities may become unavailable or degraded. Rejecting essential cookies will prevent you from logging into your account, placing bets, withdrawing winnings, or accessing any core gaming features. Declining performance and analytics cookies will not affect core access but will prevent us from optimising your experience or identifying technical problems. Refusing functionality cookies may result in loss of your saved preferences, requiring you to reconfigure settings with each visit. Declining marketing cookies will prevent personalised recommendations and promotional offers tailored to your interests. We strongly recommend maintaining at least essential and functionality cookies enabled to ensure full platform access and security. If you reject essential cookies and subsequently encounter access issues, you can restore default cookie settings through your browser’s privacy settings.

Compliance with United Kingdom Regulations

Our cookie implementation fully complies with UK regulatory frameworks including the Privacy and Electronic Communications Regulations 2003, the Data Protection Act 2018, and GDPR retained UK law. The Gambling Commission, which regulates our operations, requires transparent cookie disclosure and explicit user consent for non-essential tracking. We do not employ cookies for purposes incompatible with your reasonable expectations as a gaming platform user. Our policy prohibits selling cookie-derived data to unrelated third parties and restricts sharing to essential service providers bound by strict confidentiality obligations. We conduct regular audits of our cookie practices to ensure ongoing compliance as regulations evolve. Our legal team continually monitors regulatory updates from the Information Commissioner’s Office (ICO) to maintain policy alignment with emerging standards.

Updates to This Cookie Policy

We may modify this Cookie Policy periodically to reflect technological advances, regulatory changes, or improvements to our gaming platform. Material changes will be communicated through prominent website notices or direct player notifications where applicable. Your continued use of our platform following any policy modifications constitutes acceptance of the updated terms. We recommend reviewing this policy periodically to remain informed of our current cookie practices. Substantial updates may require fresh consent confirmation before non-essential cookies resume deployment. Last updated: January 9, 2026.

Contact Information and Support

Should you have questions regarding our cookie practices, require assistance managing cookie preferences, or wish to exercise your data protection rights, please contact our dedicated support team. Our data protection officer monitors cookie policy inquiries and ensures prompt, informative responses. You may also lodge complaints with the Information Commissioner’s Office if you believe our cookie practices violate UK data protection regulations. We value your feedback regarding cookie transparency and welcome suggestions for improving our policy clarity and implementation. Contact our support team through the channels listed in your account dashboard or our website footer for immediate assistance with any cookie-related concerns or technical difficulties.